Marketing Campaigns Manager - APAC


Elastic is a search company with a simple goal: to solve the world's data problems with products that delight and inspire. As the creators of the Elastic Stack, we help thousands of organizations including Cisco, eBay, Grab, Goldman Sachs, ING, Microsoft, NASA, The New York Times, Wikipedia, and many more use Elastic to power mission-critical systems. From stock quotes to Twitter streams, Apache logs to WordPress blogs, our products are extending what's possible with data, delivering on the promise that good things come from connecting the dots. We have a distributed team of Elasticians across 30+ countries (and counting), and our diverse open source community spans over 100 countries. Learn more at

Elastic, makers of the hugely popular open source products Elasticsearch, Kibana, Logstash, and Beats, is growing extremely fast and so is our marketing team. This key role will be significantly involved in global demand generation campaigns and create and accelerate revenue-driving activities. We’re looking for someone that’s technically curious, unafraid to challenge themselves, and has a keen interest in understanding our business and the customer’s journey.

You will be responsible for supporting the goals of the Demand Generation Marketing team, including managing email and digital ad campaigns. Working closely with regional teams on lead nurture campaigns. Analyse and report on campaign performance data to help drive the strategy in the region. Our team focuses on identifying, building, and progressing our relationship with the Elastic community. Together, we eat, sleep, and breathe the funnel and the analytics that go with it.

  • Manage strategy and execution around a multitude of demand generation programs, especially focusing on regional/localized content promotion and supporting sales-funnel acceleration
  • Email campaigns:
  • Assist in writing, testing, and improving ongoing nurture emails and segmentation
  • Support on-demand promotion for virtual events
  • Digital Marketing Campaigns:
  • Run advertising campaigns to drive responses, new leads, and re-engagement on platforms such as Facebook, LinkedIn, and Google Ads
  • Run A/B tests, analyze, and optimize social media/advertising campaign strategy and segmentation
  • Schedule and handle social media promotion of upcoming and on-demand webinars and events
  • Web:
  • Run web personalization ad campaigns on using Marketo Real-Time Personalization (RTP)
  • Create and edit landing pages for gated videos.
  • Testing and optimization of landing pages and RTP for both conversions and SEO rankings
  • Working cross-functionally with regional marketing, creative services, product marketing, and other groups to ensure projects and tasks are being delivered and executed according to timeline requirements

What You Bring Along:

  • Fluency in English
  • Knowledge of the APJ market and experience marketing technology to this broad market
  • Minimum 6+ years in a marketing focused role
  • Data-driven, constantly evaluating performance and making adjustments as needed
  • Experience with A/B testing and building actionable insights from results
  • Good follow-through on commitments and project oversight skills
  • Detail-oriented master multitasker
  • Excellent written and verbal skills
  • Disciplined, flexible, and a self starter
  • Work well across different departments within an organization
  • Experience/exposure to analytics tools such as Google Analytics and reporting on tools such as Salesforce and Marketo or similar email automation software

Bonus Points:

  • Previous experience in a Saas or open source environment, Working with a distributed team.
  • Mandarin language skills.


Target locations: Singapore or Sydney, Australia

Additional Information - We Take Care of Our People

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

  • Competitive pay based on the work you do here and not your previous salary
  • Health coverage for you and your family in many locations
  • Ability to craft your calendar with flexible locations and schedules for many roles
  • Generous number of vacation days each year
  • Double your charitable giving — we match up to 1% of your salary
  • Up to 40 hours each year to use toward volunteer projects you love
  • Embracing parenthood with minimum of 16 weeks of parental leave

Elastic is an Equal Employment employer committed to the principles of equal employment opportunity and affirmative action for all applicants and employees. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status or any other basis protected by federal, state or local law, ordinance or regulation. Elastic also makes reasonable accommodations for disabled employees consistent with applicable law.

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