SLED Marketing Associate


Elastic is a search company built on a free and open heritage. Anyone can use Elastic products and solutions to get started quickly and frictionlessly. Elastic offers three solutions for enterprise search, observability, and security, built on one technology stack that can be deployed anywhere. From finding documents to monitoring infrastructure to hunting for threats, Elastic makes data usable in real time and at scale. Thousands of organizations worldwide, including Cisco, eBay, Goldman Sachs, Microsoft, The Mayo Clinic, NASA, The New York Times, Wikipedia, and Verizon, use Elastic to power mission-critical systems. Founded in 2012, Elastic is a distributed company with Elasticians around the globe and is publicly traded on the NYSE under the symbol ESTC. Learn more at

Elastic is looking for a regional marketing associate to support the U.S. State, Local Government, and Education (SLED) market. This role will assist the Director in supporting the SLED selling team in planning and executing the marketing strategy. In this role, you will wake up each morning eager to build, drive, plan, and implement extraordinary marketing programs, targeting prospects and existing customers, as well as contribute to the success of the sales team's pipeline goals. This role will involve daily interaction with the field sales team, requiring an understanding of the buying behavior in the SLED market and how it maps to Elastic’s free and open model and overall go-to-market strategy The role also requires a strong working knowledge of the partner ecosystem and third-party marketing strategies. In this role, you will be collaborating with teams across several departments while hosting and running your own programs to precision (travel would be ~30%). 

What You Will Be Doing:

  • Programs: Help drive demand creation and lead generation activity by developing qualified sales leads and creating brand awareness activities. Assist in sourcing suitable venues for in-person regional marketing programs and lead program coordination of campaigns within the region. Independently craft and implement targeted regional marketing programs to meet marketing goals, including but not limited to field events, account-based marketing programs, trade shows, and ElasticON events. Work closely with the SLED sales teams to craft account-level marketing plans for their top strategic accounts.
  • Collateral and promotional materials: Develop functional working relationships with the product marketing team and ensure timely distribution of materials such as case studies, datasheets, and giveaways for local sales teams whenever needed for campaigns.
  • Logistics: Place and manage shipments via our warehouse prior to execution of regional programs. Coordinate logistics, speakers, agendas, and staff for Elastic DOD sales team webinars and events.
  • Customer relations: Nurture strong user/customer relationships to deliver customer references that can be shared within the wider community.
  • Administrative: Maintain and manage marketing calendar, regional budget, and Wiki pages.  Monitor external speaking opportunities and research and participate in relevant third-party conferences.
  • Partners: Work with territory partner team on initiatives such as seminars, lunch and learns, additional programs, and enablement.

What You Bring Along:

  • Minimum 2-4 years experience in regional or field marketing with a focus on open source and ideally in the SLED market 
  • Experience in managing trade shows and third party conferences
  • Excellent communication skills, verbal and written
  • Proficiency in marketing automation tools such as Salesforce, Splash, Marketo,, and other similar programs
  • Crackerjack organizational skills, an eye for detail, and the ability to work in a fast-paced environment 
  • Team-focused attitude with the ability to work independently and autonomously             
  • Willingness and ability to travel at least 30% in support of programs and company meetings
  • Creativity and ability to think of new programs that can scale to many users
  • A ‘let's-do-this’ attitude and enthusiasm for driving projects to completion!

The typical starting Total Cash Compensation range for transfers in the US in this role is between 72,000 and 99,000, which consists of a Base Salary or a Base Salary plus a Target Commission, depending on the specific role. The Base Salary offered may vary depending on factors including skills and experience. 

Additionally, this role is still eligible to participate in Elastic’s equity plan as well as a range of health & wellbeing, retirement savings, and other benefits within a holistic total rewards offering. For compensation ranges outside of the US, reach out to
Additional Information - We Take Care of Our People

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

  • Competitive pay based on the work you do here and not your previous salary
  • Health coverage for you and your family in many locations
  • Ability to craft your calendar with flexible locations and schedules for many roles
  • Generous number of vacation days each year
  • Double your charitable giving - We match up to $1500 (or local currency equivalent)
  • Up to 40 hours each year to use toward volunteer projects you love
  • Embracing parenthood with minimum of 16 weeks of parental leave

The typical starting Total Cash Compensation range for new hires in this role is between $72,000 and $99,000, which consists of a Base Salary or a Base Salary plus a Target Commission, depending on the specific role. The Base Salary offered may vary depending on factors including skills and experience.

Additionally, this role is currently eligible to participate in Elastic’s equity plan as well as a range of health & wellbeing, retirement savings, and other benefits within a holistic total rewards offering.

Different people approach problems differently. We need that. Elastic is committed to diversity as well as inclusion. We are an equal opportunity employer and committed to the principles of affirmative action. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status or any other basis protected by federal, state or local law, ordinance or regulation. If you require any reasonable accessibility support, please complete our Candidate Accessibility Request Form.

Applicants have rights under Federal Employment Laws, view posters linked below:
Family and Medical Leave Act (FMLA) Poster; Equal Employment Opportunity (EEO) Poster; and Employee Polygraph Protection Act (EPPA) Poster.

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